At Common Good we partner with companies to help solve their biggest challenges by designing connected customer experiences across both…
What inspires us to do what we do? For us, at Common Good, it’s simple, we want to design things…
When I used to hear the word presentation, a number of things used to happen… I’d go into a panic…
You may have seen my blog post on creating personas to drive human centred design… If not feel free to…
The best way to discover how well your product works is to watch real people interacting with it. At Common…
The sun was out, the journey wasn’t long, and the people were ready for play…. Last week we went to…
Customer experience is at the heart of what we do as designers so working with clients who understand the value…
To start with I will admit I really enjoy creating personas and presenting them to clients who may have never…
I’ve just finished reading ‘Interviewing users: How to uncover compelling insights’ by Steve Portigal. Brilliant read if you haven’t read…